Build Your Professional Brand

Your professional brand is the impression you make—on paper, online, and in person. This interactive session will help you clarify what you want that brand to say and align it with your goals as a future lawyer. You’ll assess your current presence and learn practical ways to strengthen it across your résumé, LinkedIn, networking, and interviews. With tools you already have—and new strategies for showcasing your story—you’ll leave with a clearer, more intentional, and authentic professional identity. Assistant Director Kristina Bilowus will lead you through hands‑on exercises and actionable branding techniques.